Hi Yuxin,

Thanks for sharing your post. Preparation is always important before we launch a social media campaign. I really agree with your idea that we can find inspiration from various channels and angles. In addition to the forums you mentioned, Twitter is a very useful platform (Woods, 2013). Twitter can be used to express opinions, participate in discussions, and even find solutions to some problems. In addition, I will also research the specific social media campaign and craft the strategies. Choosing the appropriate content type and format as well as target audience would also play a significant role in building our PLN.

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